The Latest In The World of Sommer

Elsa Hosk in Sommer Swim
If you’ve been keeping up with some of our favourite Victoria’s Secret Angels you may have seen Elsa Hosk recently sporting a Sommer Swim bikini on her Instagram @hoskelsa. If you missed it, here are three reasons why you should...
Neon Sky
Why Neon is back on our radar in 2018. We never thought that neon would be so readily accepted in the fashion world again but it’s back and trending in 2018. This may be courtesy of the latest sport luxe...
Trendsetter
Why we love trendsetter Sofia Richie (style tips we can learn from her and her fave Sommer bikini).   If you didn’t know about Sofia Richie before you probably do now. She’s made recent headlines for dating Scott Disick. Scott...
Cheetah Outreach
We’ve shot in some of the most beautiful locations around the world. From Sardinia to Rio, Sommer Swim campaigns create a portal to these beautiful places for each of our followers to experience. This is the first time we have...
Leopard Run
Leopard print is trending this summer 2018 If there is one print surging this Summer 2018 it’s Leopard Print. Animal-inspired fashion is on the rise whether it be a silky leopard print blouse or bikini.  Leopard print is a cyclical...
INTO THE WILD
TRAVEL & EXPLORE You know all of those exotic locations, at far reaching destinations with glorious beaches and uncharted waters - lets meet there and explore. Like the stunning beaches of Clifton in Cape Town, and the sandy heaven that is Llandudno.  Let's...
ALCHEMY
ALCHEMY A medieval philosophy and early form of chemistry whose aims were the transmutation of base metals into gold, and the preparation of a potion that gives eternal youth.  ~ Make your summer one of youthfulness and endless chemistry ~  ...
Amore Mio
'Amore Mio' ~ our 2017/18 collection shot on film by Cameron Hammond on the Costa Smeralda in northern Sardinia, Italy. We believe in continuing to push boundaries and evolve like the untamed and adventurous women who inspire us and truly captivate the essence...
Mykonos Diaries Part 1
When it comes to islands - Greece has got you covered One of our absolute favourite Greek Islands (ok its our favourite but SHHH lets keep it our little secret) is Mykonos.  This salty, sandy, wind-swept slice of paradise is...